Comprehensive keyword and competitive research guided our approach, focusing on terms that aligned with U.S. Polo Assn.’s target audience.
We performed a competitive analysis and keyword research to ensure U.S. Polo Assn.’s site was optimized to attract organic traffic and improve rankings for key search terms.
The site design was optimized for search engine indexing while maintaining a smooth and visually appealing user experience.
The design process included updating the structure to ensure that search engines could easily crawl and index the content, while maintaining a seamless user experience.
Technical enhancements included faster load times and improved mobile functionality, ensuring better SEO performance.
We made technical improvements, including optimizing load times and enhancing mobile performance, which helped improve the site’s rankings and user engagement.