Research into the UAE iGaming market provided valuable insights for crafting a culturally resonant brand identity.
We conducted research on local culture and gaming habits in the UAE to ensure the branding and system aligned with regional expectations and regulations.
The branding, including a custom mascot and logo, was designed to connect with the target audience while aligning with local cultural values.
The design team created a unique mascot and logo that reflected local traditions, helping Mabrook stand out in the market and resonate with its audience.
The lottery system was developed with a focus on reliability and security, handling high transaction volumes seamlessly.
The development team focused on building a lottery system capable of handling high traffic with top-notch security and efficiency, ensuring user satisfaction and operational stability.